亚马逊优惠券标题怎么设置?

这是我每天一篇文章的第71篇。

从去年下半年开始,亚马逊新出的一个促销工具-优惠券,上线到现在,效果异常好用。 在亚马逊的deal页面,还有有一个专门的coupon页面。

然而在设置优惠券的时候,会要求你填写优惠券的标题,那么这个标题该怎么写呢?

来看一段亚马逊后台对于填写标题的建议:

Coupon title is what customers will see under the coupon image, while they browse through coupons on Coupons home page. For a standard customer experience across coupons, Amazon automatically generates the first three words of your coupon title based on the discount you entered (“Save 15% on”). All you have to do is define the product(s) you added to your coupon, in other words the product(s) the savings will apply to. For example, if you added different sizes and types of hand sanitizers to your coupon, your coupon title can be “Save 15% on hand sanitizers”. Please note that entering offensive words, discount percentages or referring to events (such as Prime Day or Black Friday) in coupon titles are prohibited. Failure to comply with these rules may result in your coupon being deactivated by Amazon.


1,顾客按类目搜索优惠券的时候。标题的前三个词语会被亚马逊收录进去。

2,标题就是对产品的定义,比如 men hiking shoe, 或者 men running shoe.

3, 禁止在标题里面写带有冒犯性的词语,折扣百分比,还有和节假日相关的词语,比如黑色星期五,会员日等。

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