商务英语level5 unit2 part2 Vocabulary internal resources.

A swot analysis consists of internal analysis and external analysis.

swot分析包括内部分析和外部分析。

In order to handle opportunities and threats, a company needs to understand its internal resources.

为了处理机会和威胁,公司需要了解其内部资源。

Financial resources

金融资源。

Financial resources refer to the money that is available for business to use.

财务资源是指可供企业使用的资金。

Financial resources include cash, stocks and bonds.

财务资源包括现金,股票和债券。

If a company doesn't have enough financial resources, it may be unable to invest in new business projects.

如果公司没有足够的财务资源,可能无法投资新的业务项目。

Tangible assets.

有形资产。

A tangible asset is an asset that has a physical form.

有形资产是具有实物形式的资产。

Equipment or property are examples of tangible assets.

设备或财产是有形资产的例子。

If a company needs money urgently, it may sell its tangible assets to raise cash.

如果一家公司迫切需要资金,它可能会出售其有形资产以筹集现金。

What is an example of a tangible asset? A logo real estate intellectual property.


A tangible asset is something physical that a company owns such as property.


The company liquidated most of its assets to generate cash.


A company needs to have enough financial resources to respond to changes in the market.

我们需要有足够的财务资源来应对市场变化。


The company was on the verge of bankruptcy, so they sold most of their tangible assets in order to stay afloat.


A tangible asset is an asset that has a physical form.

In order to handle opportunities and sweets, our company needs to understand its internal resources.

Intangible assets.

An intangible asset is an asset that is not physical.

Intellectual property and brand equity are examples of intangible assets.

Some intangible assets, like brand recognition, cannot be sold, but increase the value of a company.

Human capital.

Human capital refers to people employed by a company.

It is sometimes called human resources.

Human capital includes employees and the intangible value they add to our company.

Which of the following intangible assets cannot be sold?

What kind of asset can't be seen or touched?

An intangible asset is a non physical asset.

What includes the company's equipment or store locations?

A tangible asset is an asset that has a physical form.

Businesses can invest in human capital by offering training and education opportunities to their employees.

Human capital includes employees and the intangible value they add to a company.

Intangible assets like copyrights, can be purchased.

Some intangible assets like brand recognition, cannot be sold, but increase the value of a company.

Human capital refers to people employed by a company.

Human capital includes employees and the intangible value they add to the company.

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