一、电商价格数据监测接口/品牌商品控价接口/商品数据分析接口/比价搜索API接口说明:
1.接口背景:电商平台的定价监管是很多品牌面临的一个问题,如何做好电商渠道管理? 我们通过跟多家品牌的合作以及数据技术沉淀,推出了电商价格监测系统,主要有以下特点:
监控的商城全:京东、天猫、淘宝、拼多多、苏宁、国美、唯品会等50余家电商数据;
监测的价格准:不仅仅是商城面价,还包含活动后的价格(优惠券,满减等),图片上的价格识别;
价格监测频率:根据你的需求来配,最高可达到分钟级;
智能数据绑定:比价最核心的是要对全网的数据进行同款绑定,绑定的准确率直接影响比价效果,这正是我们擅长的,上下架、改标题、规格不一致等问题我们都有解决方案;
破价提醒机制:超出设定的价格范围就提醒(或价格波动提醒);
数据图表可视化:对监控和破价数据分析生成报告,以可视化图表显示,并可通过Excel灵活导出;
数据灵活运用:通过API对接输出数据(主要是已绑定的价格信息),合作方将数据应用在自身平台;
…
点击获取测试key和secret
2.接口示例:
基于保密协议,我们不能公布具体的合作方名称,已经为以下类型企业提供解决方案:
多个知名家电品牌的渠道管理,多个知名消费品牌的乱价管控, 多个大型国有企业的采购比价,多家知名电商平台的定价参考等。
3.应用场景:
为品牌方提供7*24小时监控产品网络销售价格,低价乱价实时预警;高效管理产品销售渠道,建立稳固的渠道价格体系,降低管理成本。自有商城
为企业自建商城提供精准的定价策略指导,建立价格分析和优化体系,实现对大量SKU的精细化和高效率的价格管理。电商运营
实时监测竞品价格动态,生成竞品分析报表,深入了解竞品主要营销方式与运营优势,扬长避短合理制定合理的销售目标和运营计划。政企供应商
分析竞品在不同渠道的价格弹性,基于产品历史销售特点,动态决策最优价格,制定产品供应价格优化策略,实现收入最大化。政企采购
避免在采购过程中受到厂家与经销商的制约出现价格虚高、特供型号无法比价、价格与市场不同步、缺乏监督等重点问题,确保采购过程公平公正、有效节约资金。
二、示例演示(淘宝关键词搜索品牌数据)
2.1.请求参数:
请求参数:q=耐克鞋子&start_price=0&end_price=0&page=1&cat=0&discount_only=&sort=&page_size=&seller_info=&nick=&ppath=&imgid=&filter=
参数说明:q:搜索关键字
cat:分类ID
start_price:开始价格
end_price:结束价格
sort:排序[bid,_bid,bid2,_bid2,_sale,credit]
(bid:总价,bid2:商品价格,sale:销量,credit信用,加_前缀为从大到小排序)
page:页数
2.2响应参数:
名称 类型 必须 示例值 描述
title String 0 法式复古山本超仙chic仙女赫本网红初春很仙法国小众裙子两件套装 商品标题
pic_url String 0 //img.alicdn.com/bao/uploaded/i3/3083218865/O1CN012FMDaiwxkenJGaM!!0-item_pic.jpg 宝贝图片
promotion_price Float 0 178.00 优惠价
price Float 0 178.00 价格
sales Int 0 890 销量
num_iid Bigint 0 577437133060 宝贝ID
sample_id String 0 商品风格标识ID
seller_nick String 0 初穆旗舰店 掌柜昵称
post_fee Float 0 10.00 物流费用
area String 0 山东 店铺所在地
detail_url String 0 //detail.tmall.com/item.htm?id=586794298909&ns=1&abbucket=0 宝贝链接
seller_info Mix 0 {“level”: 99, “shop_type”: “B”, “user_num_id”: “2217148345”, “cid”: 0, “delivery_score”: “”, “item_score”: “”, “score_p”: “”} 卖家信息
2.3请求示例:(CURL、PHP 、PHPsdk 、Java 、C# 、Python)
&secret=<您自己的apiSecret>&num_iid=1620002566";
$curl = curl_init();
curl_setopt($curl, CURLOPT_CUSTOMREQUEST, $method);
curl_setopt($curl, CURLOPT_URL, $url);
curl_setopt($curl, CURLOPT_SSL_VERIFYHOST,FALSE);
curl_setopt($curl, CURLOPT_SSL_VERIFYPEER,FALSE);
curl_setopt($curl, CURLOPT_FAILONERROR, false);
curl_setopt($curl, CURLOPT_RETURNTRANSFER, true);
curl_setopt($curl, CURLOPT_HEADER, true);
curl_setopt($curl, CURLOPT_ENCODING, "gzip");
var_dump(curl_exec($curl));
?>
响应示例:
{
"item": {
"apiStack": [
{
"name": "esi",
"value": {
"consumerProtection": {
"items": [
{
"title": "付款后48小时内发货"
},
{
"desc": "8天退货,退货邮费买家承担",
"title": "8天退货"
},
{
"desc": "商品在运输途中出现破损的,消费者可向卖家提出补寄申请,可补寄1次,补寄邮费由买家承担",
"title": "1次破损补寄"
},
{
"desc": "购买该商品,每笔成交都会有相应金额捐赠给公益。感谢您的支持,愿公益的快乐伴随您每一天。",
"title": "公益宝贝"
},
{
"title": "集分宝"
},
{
"title": "支付宝支付"
}
],
"passValue": "all"
},
"debug": {
"app": "alidetail",
"host": "[email protected]"
},
"delivery": {
"addressWeexUrl": "https://market.m.taobao.com/apps/market/detailrax/address-picker.html?spm=a2116h.app.0.0.16d957e9nDYOzv&wh_weex=true",
"areaId": "330102",
"completedTo": "杭州 上城 小营",
"extras": [],
"from": "广东深圳",
"overseaContraBandFlag": "false",
"postage": "快递: 快递包邮",
"to": "杭州上城"
},
"diversion": {
"detailTopSearch": {
"url": "https://s.m.taobao.com/h5entry?g_channelSrp=detail&placeholder=合法刀 随身&showText=合法刀 随身&g_historyOn=true&g_csearchdoor_spm=a2141.13130650&itemId=520813250866&detailShopId=127203758"
},
"productRecommend": {
"preloadUrl": "https://gw.alicdn.com/tfs/TB1PS8nBAPoK1RjSZKbXXX1IXXa-1125-1335.png?getAvatar=avatar",
"request": {
"api": "mtop.relationrecommend.WirelessRecommend.recommend",
"params": {
"appId": "10777",
"from": "dinamicX",
"params": "{\"itemid\":520813250866,\"spm\":\"0.0.0.0.hUro0P\",\"sellerid\":2596264565,\"appId\":\"10777\"}"
},
"version": "2.0"
},
"template": {
"android": "https://ossgw.alicdn.com/rapid-oss-bucket/template_online/tb_shop_recommend/64005743/tb_shop_recommend_android.xml",
"ios": "https://ossgw.alicdn.com/rapid-oss-bucket/template_online/tb_shop_recommend/64005743/tb_shop_recommend_ios.plist",
"name": "tb_shop_recommend",
"version": "37"
}
}
},
"extendedData": [],
"feature": {
"UTABForceNewSku": "true",
"bigImageSkuProp": "true",
"cainiaoNoramal": "true",
"dailyPrice": "true",
"enableDpbModule": "false",
"freshmanRedPacket": "true",
"guessYouLike": "true",
"hasCoupon": "true",
"hasNewCombo": "false",
"hasSku": "true",
"newAddress": "true",
"newIndicator": "true",
"newPrice": "true",
"newTaobaoActivity": "true",
"noShareGroup": "true",
"openAddOnTools": "false",
"openGradient": "true",
"openNewSku": "true",
"promotion2018": "true",
"promotion2019": "true",
"showSku": "true",
"showSkuThumbnail": "true",
"superActTime": "false",
"taobao2018": "true"
},
"gallery": [],
"hybrid": {
"shopRecommendItems": {
"height": "445",
"spm": "",
"url": "https://market.m.taobao.com/apps/market/detailrax/recommend-shop-bigpage.html?spm=a2116h.app.0.0.16d957e9B7oLGw&wh_weex=true&sellerId=2596264565&itemId=520813250866&detail_v=3.1.1&selfRmdFlag=true"
}
},
"item": {
"couponUrl": "//h5.m.taobao.com/present/hongbao.html?sellerId=2596264565",
"picGallaryOverScroll": {
"mainPic": {
"action": [
{
"fields": {
"url": "https://market.m.taobao.com/app/detail-project/pages/pages/banner-recommend?wx_navbar_hidden=true&_wx_statusbar_hidden=true&wh_weex=true&sellerId=2596264565&shopId=127203758&itemId=520813250866&spm=a2141.7631564&detailAlgoParam=&list_param=&abtest=76992_63166&detailUniqueId=02288d69701058eca52532215b7fed17"
},
"type": "open_url"
},
{
"fields": {
"trackName": "Page_Detail_Button-ItemDetailRecommend",
"trackParams": {
"spm": "a2141.7631564"
}
},
"type": "user_track"
}
],
"text": "滑\n动\n查\n看\n更\n多\n宝\n贝"
}
},
"showShopActivitySize": "2",
"skuText": "请选择 颜色分类 ",
"titleIcon": "",
"vagueSellCount": "16"
},
"layout": {
"config": {
"dependActionConfigID": "TB1Llk4UwHqK1RjSZFEhA3GMXXa",
"dependComponentConfigID": "TB1pw4VcQ9E3KVjSZFGhA319XXa",
"dependThemeConfigID": "TB1MfiMsQyWBuNjy0FphA1ssXXa"
},
"detailTemplateData": {
"homePage": [
{
"ID": "navi_bar",
"id": "navi_bar",
"key": "navi_bar",
"ruleId": ""
},
{
"ID": "pic_gallery",
"id": "pic_gallery",
"key": "pic_gallery",
"ruleId": ""
},
{
"ID": "main_layout",
"children": [
{
"key": "uniform_price",
"ruleId": "TB_default"
},
{
"key": "dinamic",
"ruleId": "tb_detail_price_cheapie_shadow"
},
{
"key": "dinamic",
"ruleId": "tb_detail_price_ttsale_shadow"
},
{
"key": "dinamic",
"ruleId": "TB_jhs_main_Belt_shadow"
},
{
"key": "tip",
"ruleId": "TB_presaleTmall2"
},
{
"key": "tip",
"ruleId": "TB_priceTip2"
},
{
"key": "tip",
"ruleId": "TB_pricedCouponTip2"
},
{
"key": "tip",
"ruleId": "TB_shipTime2"
},
{
"key": "dinamic",
"ruleId": "TB_coupon_promotion2019"
},
{
"key": "dinamic",
"ruleId": "TB_detail_black_card_brand_info"
},
{
"key": "dinamic",
"ruleId": "TB_detail_brand_info"
},
{
"key": "dinamic",
"ruleId": "TB_detail_title_normal"
},
{
"key": "dinamic",
"ruleId": "TB_detail_title_tmallMarket"
},
{
"key": "dinamic",
"ruleId": "TB_detail_title_xinxuan"
},
{
"key": "dinamic",
"ruleId": "TB_detail_kernel_params"
},
{
"key": "dinamic",
"ruleId": "TB_detail_small_activity"
},
{
"key": "dinamic",
"ruleId": "TB_detail_subInfo_default"
},
{
"key": "dinamic",
"ruleId": "TB_detail_appointment_store3"
},
{
"key": "dinamic",
"ruleId": "TB_detail_appointment_store"
},
{
"key": "dinamic",
"ruleId": "TB_detail_divider"
},
{
"key": "dinamic",
"ruleId": "TB_detail_entrance_artascope"
},
{
"key": "dinamic",
"ruleId": "TB_detail_divider"
},
{
"key": "dinamic",
"ruleId": "TB_detail_pick"
},
{
"key": "dinamic",
"ruleId": "TB_detail_coupon"
},
{
"key": "dinamic",
"ruleId": "TB_detail_promotion"
},
{
"key": "dinamic",
"ruleId": "TB_detail_price_coupon"
},
{
"key": "dinamic",
"ruleId": "TB_detail_share"
},
{
"key": "dinamic",
"ruleId": "TB_jk_detail_coupon_share"
},
{
"key": "dinamic",
"ruleId": "TB_detail_tmallfeature"
},
{
"key": "dinamic",
"ruleId": "TB_detail_cuntao_pinchegou"
},
{
"key": "dinamic",
"ruleId": "TB_detail_creditbuy"
},
{
"key": "dinamic",
"ruleId": "TB_detail_divider"
},
{
"key": "dinamic",
"ruleId": "TB_msfx_tmall_banner"
},
{
"key": "dinamic",
"ruleId": "TB_detail_logistics"
},
{
"key": "dinamic",
"ruleId": "TB_detail_sub_logistics"
},
{
"key": "dinamic",
"ruleId": "TB_detail_tax&