family business

family business 家族企业

What this business is
How you know it
What kind of people their customers are
And explain why this business is successful？

OK , when it comes to a family business i know , the first comes into my mind is the company set up by my uncle and his wife. Actually, it's a house agency. As you know , the property market in china has witnessed an tremendous development in past few years.
After worldwide economic crisis in 2008, China government implement many policies to raise the house price in order to stimulate economy. Therefore, my uncle's enterprise also made a handsome profit. His company earn profit mainly by selling apartments for developers.

And as you can predict， the majority of their customers is those who want to buy a house. The company's sellers will introduce style price location to them. And even take them to visit the house so that they can make a decision whether to sign the contract.

property属性 财产
property market 房地产市场
Economic crisis
enterprise 事业
predict 预知 预想 预料 预言
purchase 买