Week3 Harvard Business Review

The First Wave of Corporate AI Is Doomed to Fail

VOCABULARY

1.initiatives

1. countable noun [oft NOUN to-infinitive]

An initiative is an important act or statement that is intended to solve a problem.

Government initiatives to help young people have been inadequate.

There's talk of a new peace initiative.

Synonyms: plan, deal, proposal, act 

2. singular noun

In a fight or contest, if you have the initiative, you are in a better position than your opponents to decide what to do next.

We have the initiative; we intend to keep it.

He paused enough to consider the options but never so long as to lose the initiative.

Synonyms: advantage, start, lead, upper hand   

3. uncountable noun

If you have initiative, you have the ability to decide what to do next and to do it, without needing other people to tell you what to do.

She was disappointed by his lack of initiative.

...workers who are able to sort out problems on their own initiative.

Synonyms: enterprise, drive, push [informal] , energy

2.hype 

1. uncountable noun

Hype is the use of a lot of publicity and advertising to make people interested in something such as a product.

[disapproval]

We are certainly seeing a lot of hype by some companies.

My products aren't based on advertising hype, they sell by word of mouth.

Synonyms: publicity, promotion, build-up, plugging [informal]   More Synonyms of hype

2. verb

To hype a product means to advertise or praise it a lot.

[disapproval]

We had to hype the film to attract the financiers. [VERB noun]

These gurus are being promoted by publishers and hyped in the business press. [VERB noun]

Synonyms: publicize, push, promote, advertise   More Synonyms of hype

Hype up means the same as hype.

The media seems obsessed with hyping up individuals or groups. [VERB PREPOSITION noun]

He felt the film was hyped up too much. [VERB PREPOSITION noun (not pronoun)]

[Also VERB noun PREPOSITION]

n. 天花乱坠的广告宣传

vt. 大肆宣传

夸张地宣传(某人或某事物)

(用巧计或绝技)人为地刺激,助长

十分兴奋的;很激动的;十分担忧的

被大肆宣扬(或宣传)的


Artificial intelligence is a hot topic right now. Driven by(受...驱使) a fear of losing out, companies in many industries have announced AI-focused initiatives.Unfortunately, most of these efforts will fail. They will fail not because AI is all hype,but because companies are approaching AI-driven innovation incorrectly.


3.divisions ( 部门)

4.bust

1. verb

If you bust something, you break it or damage it so badly that it cannot be used.

[informal]

They will have to bust the door to get him out. [VERB noun]

Synonyms: break, smash, split, crack

2. verb [usually passive]

If someone is busted, the police arrest them.

[informal]

They were busted for possession of cannabis. [be VERB-ed]

Synonyms: arrest, catch, lift [slang] , raid   

3. verb

If police bust a place, they go to it in order to arrest people who are doing something illegal.

[informal]

...police success in busting U.K.-based drug factories. [VERB noun]

Bust is also a noun.

Six tons of cocaine were seized last week in Panama's biggest drug bust.

dot-com bust ( 网络不景气)

4. adjective

A company or fund that is bust has no money left and has been forced to close down.

[informal , business]

It is taxpayers who will pay most of the bill for bailing out bust banks.

5.countable noun

A bust is a statue of the head and shoulders of a person.

...a bronze bust of the Queen. [+ of]

Synonyms: sculpture, carving, head   

6. countable noun

You can use bust to refer to a woman's breasts, especially when you are describing their size.

Good posture also helps your bust look bigger.

Synonyms: bosom, breasts, chest, front

5.compliance

Compliance with something, for example a law, treaty, or agreement means doing what you are required or expected to do.

[formal]

Inspectors were sent to visit nuclear sites and verify compliance with the treaty.

The company says it is in full compliance with U.S. labor laws. [+ with]

The Security Council aim to ensure compliance by all sides, once an agreement is signed.

Synonyms: conformity, agreement, obedience, assent

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PHRASE VERVS

1.Driven by(受...驱使)

2.lose out

 If you lose out, you suffer a loss or disadvantage because you have not succeeded in

what you were doing. 损失; 失利

• We both lost out.

我们双双失利。

• Laura lost out to Tom.

劳拉输给了汤姆。

3.shut down

 If a factory or business shuts down or if someone shuts it down, work there stops or

it is no longer in business. (使) 歇业

• It is required by law to shut down banks which it regards as chronically short of capital.

法律规定要关闭资金长期短缺的银行。

4.scale down

 If you scale down something, you make it smaller in size, amount, or extent than it

used to be. 缩小; 缩减

• One factory has had to scale down its workforce from six hundred to only six.

一家工厂已不得不把工人总数从 600 裁减到仅剩 6 人。

5.test the waters

test the waters: to find out what people's opinions of something are before you ask them to do

something

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