How to make great idea

last week，i saw a TED whose title is how to make great idea given by the leader singer of ban okgo. This group is known by making elaborate vedio，such as dancing in zero gravity，cherographing over 1000 people with umbrella with film by a drone half mile way the ground in the air et al. The signer said they does not think of idea， they finds them. he said he has compulsive habit to line seperate things up. he once decorated his bedroom like visual maelstrom. Maybe his brain wants to make things simple，he keeps waving his head and lines them together.

The singer thinks the normal way to make vedio has strong bias to great ideas. in order to pursuit success chance，we are constrained to just reshuffling ideas which has been demonstrably proven that they are 100%reliable. imagining a complex project with 130 moving components， the success chance will be less than 1 in million if each component reliability is 90%.

In fact, there are so many untried ideas whose reliability is also very good. So the ban spends staggering amount of effort to make the idea sandbox rich. Then in the idea chaos box, they find the reliable idea and line up some parts together.