W11L13-L14-电商热点-网红店

课后作业

1.为自己开设的店铺制定一套采用网红方式零售的方案,并给出需要准备的工作包括哪些,并实施。

(1)将自己要销售的产品放到微博上,然后根据浏览量和粉丝反馈情况决定主打款。

(2)每个月进行客户优惠活动、折扣活动

(3)定期录视频展示产品

2.阅读一篇以上 cewebrity 相关英文文章,按最新要求列出相关内容

文章链接:https://jingdaily.com/uncovering-business-secrets-chinas-top-web-celebrity-zhang-dayi/

文章主旨:China’s top web celebrity Zhang Dayi is finally coming into her own. Zhang, who first opened a store, “The Wardrobe I like”, on Taobao in the summer of 2014, was the first seller on the Chinese e-commerce platform to break the 100-million-yuan record (roughly $15 million). That happened during last year’s Singles’ Day, Alibaba’s signature shopping event.

关键单词:web celebrity网络红人,走红于网络的平民first seller第一卖主,原卖方e-commerce platform电子商务平台referred to被提及; 被交付personal interview私人采访

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