中国电商：在战“疫”中成长 | TEENS共同战“疫”好文精选
在举国上下抗击疫情之际，21世纪英文报特别策划“共同战‘疫’”TEENS专题合刊，通过集中、及时、权威的内容，向广大青少年宣示党中央以人民为中心的执政理念，带领全国人民抗击疫情；开展科学教育，让青少年更好了解病毒和疫情相关的科普知识；展现共克时艰的凝聚力和人性光辉，引导青少年积极面对困难，理性看待问题，共同迎接春天的到来。
近期，21世纪英文报微信公众号将定期推送各年级共同战“疫”专题合刊中的精选文章，同时配有音频或视频、知识点解析、测试题、课件或课程等学习和教学资源，内容丰富、形式多样，“晚开学、不停学”~今天的精选文章“Virtual markets中国电商：在战“疫”中成长。”来自《21世纪学生英文报·初一》第692期4-5版。
Virtual markets
中国电商：在战“疫”中成长
With the outbreak of the novel coronavirus, people have to stay at home. More and more people have started to shop online. Their new shopping habits are changing Chinese e-commerce (电子商务).
Buy fresh food online
Xiao Wei from Nanjing has not been to the supermarket since the outbreak started, according to People’s Daily. Every day, she buys fresh vegetables, meat and fruit online. “It is convenient (方便的) and I’m less likely to be infected (感染),” she said.
Fresh grocery (生鲜食品) e-commerce in China has seen quick growth during the outbreak. Missfresh (每日优鲜), a grocery delivery (递送) company, reported that sales (销量) were 3.5 times higher than those of last year during the Spring Festival holiday, while sales by JD Fresh were 2.15 times higher, Xinhua reported.
People’s new shopping habits might change the future of e-commerce in China. According to a survey (调查) by US market research company Nielsen, nearly 50 percent of people said they would be more willing to buy groceries online even when the epidemic is over.
Selling via livestreaming
Selling things through livestreaming (直播) is not new in China. In 2018, sales of products through livestreaming totaled 100 billion yuan. On Singles’ Day in 2018, livestreaming seller Li Jiaqi sold 15,000 lipsticks (口红) within just 5 minutes.
With most shops closed during the outbreak, shop owners are trying to find new ways to sell their products. Their offline business is starting to go online.
On Taobao Live, for example, sellers working in traditional industries (行业) are now selling their products through livestreaming. Clothes and snacks (零食) are among the most popular products. “I like watching people eating and selling snacks,” a Taobao user told Sina.com. “When I feel bored at home, I watch the streams and buy snacks. It makes me feel relaxed and happy.”
Jiang Xinjie, assistant president of the Intime Retail Shopping Mall (银泰百货), said over 2,000 of the company’s sales teams will start livestreaming this year in order to sell more. “Livestreaming e-commerce is not only a way for malls to deal with emergencies (紧急情况), but also a way to upgrade (升级) their sales model,” Jiang said.
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Quiz:
Choose the best answer
01
Why does Xiao Wei shop online?
A. Because fruit and vegetables bought online are fresh.
B.Because she has been infected.
C.Because shopping online is easy and safe.
D.Because she cannot go to the supermarket.
点击空白处查看答案
C
02
What do we know about grocery e-commerce?
A. It is getting more popular.
B.It started during the outbreak.
C.It is less popular than before.
D.It will not be popular after the outbreak.
点击空白处查看答案
A
03
According to the story, how might users feel when they are watching livestreams?
A.Bored.
B.Amazed.
C.Scared.
D.Relaxed.
点击空白处查看答案
D
04
From the last paragraph, we can learn that _____.
A.livestreaming is the only way to deal with the outbreak
B.livestreaming can help sellers upgrade their sales model
C.livestreaming has been used to sell products for a long time
D.shop owners don’t like livestreaming
点击空白处查看答案
B
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