如何推广业务模型_免费推广业务的6个最佳场所

如何推广业务模型

If you want your business to be a success, you need to promote it to as wide an audience as you can. Getting the message out there, however, can be expensive. The cost of pay per click advertising and other forms of paid promotion can soon use up your marketing budget. To help, we’ve put together a list of the top free to use places that can seriously boost your marketing reach.

如果您希望自己的业务取得成功，则需要将其推广到尽可能多的受众。 但是，将消息发布出去可能很昂贵。 每次点击广告的付费费用和其他形式的付费促销活动可能很快就会耗尽您的营销预算。 为了提供帮助，我们汇总了一些可以免费使用的顶级场所，这些场所可以极大地提高您的营销范围。

1. Google我的商家 (1. Google My Business)

Google My Business is a very useful place to list your business as it makes it highly visible on the world’s most used search engine. As Google search is available on Android phones, it’s also great for local businesses. Not only does the listing increase your chances of being found; it also provides searchers with a wide range of information about your business. They can use the listing to visit your website, send messages, read reviews, get directions and call you. You can also upload images, offers and deals, display your opening times and more. It even lets users follow you.

“ Google我的商家”是列出您的商家的非常有用的地方，因为它使该商家在世界上使用最广泛的搜索引擎上高度可见。 由于Google搜索可在Android手机上使用，因此也非常适合本地企业。 列表不仅增加了您被发现的机会； 它还为搜索者提供有关您的业务的广泛信息。 他们可以使用列表访问您的网站，发送消息，阅读评论，获取路线并给您打电话。 您还可以上传图像，报价和交易，显示营业时间等。 它甚至可以让用户关注您。

2. 必应之地 (2. Bing Places)

Bing Places is Microsoft’s version of Google My Business and is available on Bing. Though It doesn’t offer all the same features or have the same reach as Google, it still enables you to create a profile with a company description, directions and links to your website and Facebook page. Unlike Google which features its own reviews, Bing lets you display reviews from other sites, like Facebook or Yell.

Bing Places是Microsoft的Google我的商家版本，可在Bing上使用。 尽管它不提供与Google相同的功能或具有相同的覆盖范围，但仍可以使您创建包含公司描述，说明以及指向您的网站和Facebook页面的链接的个人资料。 与Google拥有自己的评论不同，Bing允许您显示来自其他网站(例如Facebook或Yell)的评论。

3. Apple Maps Connect (3. Apple Maps Connect)

Apple Maps Connect is the place to list your business for viewing on Apple devices like iPhones, Macs and iPads. With millions of iPhone users, this is also ideal for local businesses. Just like the two examples above, you can display your basic business information, including address, phone number, business category and opening hours, as well as providing links to your website and social media pages. You can’t upload images (yet) and the reviews Apple uses are taken from third-party sites like Trip Advisor.

Apple Maps Connect是列出您的业务以便在iPhone，Mac和iPad等Apple设备上查看的地方。 拥有数百万的iPhone用户，这也是本地企业的理想选择。 就像上面的两个示例一样，您可以显示您的基本业务信息，包括地址，电话号码，业务类别和营业时间，以及提供指向您的网站和社交媒体页面的链接。 您目前无法上传图片，Apple的评论来自第三方网站，例如Trip Advisor。

4. 大喊 (4. Yell)

The services mentioned above mean that fewer people need to visit sites like Yell to find businesses. However, quite a lot still do and it can attract visitors and generate new business. As businesses listed on Yell are also indexed by search engines, the link to your website from it can help your website to rank better.

上面提到的服务意味着更少的人需要访问像Yell这样的网站来寻找企业。 但是，仍然有很多工作要做，它可以吸引游客并产生新的业务。 由于Yell上列出的企业也被搜索引擎索引，因此从该网站到您的网站的链接可以帮助您的网站排名更高。

The free listing enables you to display name, address, opening times and photos. Reviews can be made through Yell and these are displayed on your profile page. There is a map, but it doesn’t give directions.

免费列表使您可以显示姓名，地址，开放时间和照片。 可以通过Yell进行评论，这些评论会显示在您的个人资料页面上。 有一张地图，但没有给出方向。

Yell has a paid-for premium service. At some point, its representatives will call you to try and persuade you to upgrade.

Yell提供付费付费服务。 在某个时候，它的代表会打电话给您尝试说服您进行升级。

5. Facebook (5. Facebook)

With over 2.6 billion active users, Facebook is a place you can’t afford not to promote your business. Setting up a Facebook Business Page is free and easy, though you will need a personal Facebook account first. Facebook business pages give you lots of potential to share company information, contact details, directions, website links, videos, images and blog posts. You can use it to communicate with other users, answer questions and show reviews. What’s more, Facebook is developing a storefront which will enable you to sell products directly from the site and now has a Facebook Manager service which lets you control all aspects of managing your business on the platform.    

Facebook拥有超过26亿的活跃用户，是一个您无法承受的无法促进其业务发展的地方。 设置Facebook业务页面是免费且容易的，尽管您首先需要一个个人Facebook帐户。 Facebook业务页面使您有很大的潜力来共享公司信息，联系方式，方向，网站链接，视频，图像和博客文章。 您可以使用它与其他用户交流，回答问题和显示评论。 此外，Facebook正在开发一个店面，使您可以直接从该站点销售产品，现在拥有一个Facebook Manager服务，可以让您控制在平台上管理业务的各个方面。

6. Instagram (6. Instagram)

Owned by Facebook, Instagram Business offers a broadly similar suite of features to those of its parent company. The key difference between the platforms is in the type of content used on the sites and the types of people who use them. Generally speaking, Instagram is very popular with younger people and is mainly used for sharing videos and images. For companies that promote themselves using these forms of media and are targeting younger people, this makes it an ideal choice. The platform even provides tools to enhance the content you create.

由Facebook拥有的Instagram Business提供了与其母公司大致相似的功能。 平台之间的主要区别在于网站上使用的内容类型和使用它们的人员类型。 一般来说，Instagram在年轻人中非常受欢迎，主要用于共享视频和图像。 对于使用这些媒体形式进行宣传并针对年轻人的公司而言，这使其成为理想的选择。 该平台甚至提供工具来增强您创建的内容。

Instagram is also developing a storefront to sell products directly from your business page, but this is likely to be launched sometime after the Facebook version.

Instagram还开发了一个店面，直接从您的业务页面销售产品，但这很可能在Facebook版本之后的某个时间推出。

Conclusion

结论

Savvy businesses need to take every opportunity to promote themselves and the six places listed here offer plenty of opportunities for doing that. They all have large numbers of users and are established places where people go to search for businesses. They provide a range of means to display business details, give directions, provide reviews, get contacted and showcase your products and services. What’s more, they are free and won’t put a dent in your marketing budget.

精明的企业需要抓住一切机会来提升自己，这里列出的六个地方提供了很多这样做的机会。 他们都有大量的用户，并且是人们搜索企业的既定场所。 他们提供了多种方式来显示业务详细信息，提供指导，提供评论，联系并展示您的产品和服务。 而且，它们是免费的，不会减少您的营销预算。

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翻译自: https://www.eukhost.com/blog/webhosting/6-best-places-to-promote-your-business-for-free/

如何推广业务模型