目录
拼多多关键字搜索简要描述
拼多多关键字搜索请求URL
拼多多关键字搜索请求方式
参数
电商无货源如何做好选品分析?
电商无货源是当今电商行业的趋势,它的优势是无风险、无库存、操作简单、风险低等。做一个无货源平台或往其他平台开设店铺上货时,没有数据的支撑,即使铺货量很大,也难以产生好的的效果。商品的销售量代表了人气,例如我们想从拼多多平台上找到各个品类以及关键字下销量高的爆款产品,通过数据的支撑,将起到事半功倍的效果。
例如我们想知道苹果电脑在拼多多上哪些商品卖的最好,我们可以通过一些已封装好拼多多关键字搜索接口,实现数据的获取
参数名 | 必选 | 类型 | 说明 |
---|---|---|---|
token | 是 | string | Token(+Q:3478410638) |
keyword | 是 | string | 关键字 |
page | 否 | string |
返回示例
{
"code": 1,
"msg": "返回成功",
"time": "1652969054",
"data": {
"detail": {
"total_count": 835,
"list": [
{
"category_name": "海淘",
"coupon_remain_quantity": 900,
"promotion_rate": 7,
"service_tags": [
17,
3,
2,
13,
15
],
"mall_id": 693461761,
"mall_name": "宏翔数码店",
"mall_coupon_end_time": 0,
"lgst_txt": "高",
"goods_name": "2020新款M1芯片Apple/苹果MacBook Air13寸全新笔记本电脑便携薄",
"has_material": false,
"goods_id": 203960513703,
"brand_name": "Apple/苹果",
"predict_promotion_rate": 9,
"goods_desc": "2020新款M1芯片Apple/苹果MacBook Air13寸全新笔记本电脑便携薄",
"opt_name": "海淘",
"share_rate": 0,
"opt_ids": [
10696,
24841,
24842,
12,
24844,
10701,
3149,
24845,
24846,
3151,
24847,
24848,
21265,
24849,
12050,
24850,
21267,
3157,
9689,
9690,
221,
9699,
10728,
2478,
24371,
12020,
24372,
245,
12023,
9016,
9017,
9018,
21244,
24828
],
"goods_image_url": "https://img.pddpic.com/mms-material-img/2021-06-28/6d87b2a9-bd17-4764-8bec-2a2256c90f2e.jpeg.a.jpeg",
"has_mall_coupon": false,
"unified_tags": [
"58元福利券",
"顺丰包邮",
"退货包运费",
"商家让利"
],
"coupon_start_time": 1651593600,
"min_group_price": 618000,
"coupon_discount": 5800,
"coupon_end_time": 1654185599,
"zs_duo_id": 0,
"mall_coupon_remain_quantity": 0,
"plan_type": 2,
"extra_coupon_amount": 5800,
"cat_ids": [
5851,
5852,
5853
],
"coupon_min_order_amount": 5800,
"category_id": 10696,
"mall_coupon_discount_pct": 0,
"coupon_total_quantity": 1000,
"mall_coupon_min_order_amount": 0,
"merchant_type": 1,
"sales_tip": "1796",
"only_scene_auth": true,
"desc_txt": "高",
"mall_coupon_id": 0,
"goods_thumbnail_url": "https://t00img.yangkeduo.com/goods/images/2021-06-28/be8f787ba53d728745355fb61346109b.jpeg",
"opt_id": 10696,
"search_id": "2e70cb6e-ab7b-488c-ac42-f3744bfc080b",
"activity_tags": [
10792,
10000
],
"has_coupon": true,
"min_normal_price": 808000,
"mall_coupon_start_time": 0,
"serv_txt": "高",
"mall_coupon_total_quantity": 0,
"mall_coupon_max_discount_amount": 0,
"mall_cps": 1,
"goods_sign": "E9X2jRawijNZ5UchwfDa9IdT088vz9MV3Q_JkqNOIx1i"
},
...
]
},
"time": "1.872s",
"api_tp": "pinduoduo",
"api_name": "search"
}
}
结论
销量截图
我们可以从上面的返回示例中得到品类中店铺卖家、商品价格、商品销量、商品sku等信息,通过以上数据信息,我们在做选品分析以及铺货将得到事半功倍的效果,因为拼多多的销量基本上可以反映出你想要知道的品类,关键字商品的一个历史销售情况。