0624: Note for Espresso

Let the games begin: E3 opens in LA

引用:The Economist Espresso

一語雙關。

三分天下，後來者，居上?

[ 電影 X 音樂 X 遊戲 ]

The Electronic Entertainment Expo (E3), the world’s largest video-gaming trade show, and one of the most significant events in the entertainment-industry calendar, opens its doors in Los Angeles today, after several days of announcements and snazzy press conferences.

Q: 放calendar，什麼樣的事?

Q: 如何，造勢?

*cf: 名人的造勢 

Video games may not dominate the cultural conversation to the extent that films do, but the industry is growing fast.

錯落。

各有各的美好，各有各的曼妙。

*口*活* * *到位* 

Video

輕、咬、唇。

使，勁。

運，氣。

耳朵懷孕

fast : 你說快，請告訴我有多快。

* Are you trying to seduce me? *

自己說不算數。

上，數據。

[ 客觀、公正、第三方 ]

IHS Technology, a market-research firm, puts sales of games software at $92 billion this year—almost double the figure from 2008, and more than films ($62 billion) and recorded music ($18 billion) combined.

$92 billion  > $62 billion + $18 billion

920億美元

The face of the industry is changing, too: blockbuster PC and console franchises such as “Halo” or “Fallout” (new instalments of which are on the way) may dominate the headlines, but simpler, smaller games played on smartphones and tablets are growing rapidly. 

* 表徵和性質，轉變了。

大  > > 小

All changed,changed utterly: A terrible beauty is born.

* 量變* *質變 *

佔一個攤位叫小販，佔一溜兒攤位叫老闆，佔整個市場叫企業家。( 笑 ~ )

Indeed, by 2017 IHS reckons they could account for more than half the industry’s sales.

預測

Indeed + could >  確實+有可能。

這叫，有迴旋。

2017 industry’s sales  > 920億美元/2

解說 X 來源  : 教书匠小夏

WeChat ID : teacherxiapeng