S部分:
segment [] (v.) divide a market into different parts分割市场
[例] segment markets into several parts
share [ ] (n.) 1. market share市场份额
[同义词] portion, part, division
2. small part of a company’s capital 股份
shareholder [] (n.) person who owns shares in a company股东
shift [ ] (n.) part of the working day in a factory班制
[例] You need to decide some time before next Monday if you want to work the early shift or the late shift.
To change shifts 换班制工作
shoot up 猛涨
[例] The demand of this medicine has shot up recently due to SARS.
shop floor (n.) place where goods are produced in a factory车间
shortlist 1. (n.) list of successful people who go through to the next stage of a selection process供最后选择的候选名单2. (v.) to select people to go through to the next stage选出最后候选人
[例] Here are the candidates whom we’ve shortlisted.
slogan [ ] (n.) a phrase which is used to sell a product口号, 标语
[例] They created an attractive slogan so that the book is expected to dominate the best-seller lists.
[同义词] logo
slump [ ] (n.) rapid decrease暴跌
[例] a slump in sales
[同义词] depression, recession
spin-off (n.) by-product 副产品
[例] This material is a spin-off from space industry.
sponsor [ ] (n.) person or company which pays for an event (sports, culture etc.)赞助商
[例] Sponsor of the meeting will declare the final winner of this competition.
[同义词] patron
sponsorship [] (n.) act of sponsoring赞助
[例] That company took the sponsorship of the Shanghai Education Exhibition.
stake [ ] (n.) a share or an interest in an enterprise, especially a financial share 股份
[例] I have a stake in that company.
stand [ ] (n.) table for display in an exhibition展台
[例] to set up a stand at a business exhibition in a foreign city
subordinate []1. (n.) person below another in the company hierarchy下属
[例] To get on well with your subordinate is not a very easy thing.
[同义词] inferior, junior, subaltern
2. (adj.) lower下属的
[例] subordinate position
[同义词] inferior, lesser, lower
subsidiary [] (n.) company which is at least 51% owned by a parent company子公司
[例] The multi-national company’s profits are mostly from its overseas subsidiaries.
[同义词] associate company,branch
supply []1. (n.) provision供给
[例] We are subject to the laws of supply and demand.
2. (v.) provide something供给
supplier [] (n.) person/company which supplies goods or services供应商
[同义词] stockist
T
target customer the aimed customer 目标顾客
target market the aimed marked 目标市场
[例] Out target market next year is South America.
tariff [] (n.) tax or charge paid to enter a market关税
[例] tariff barriers
tangible asset (n) assets that have material form 有形资产
[例] Next week we will assess the tangible assets of that company for the liquidation.
corporation tax tax on profits公司所得税
income tax tax on personal income 个人所得税
value added tax (VAT) tax on goods and services增值税
tender []1. (n.) offer for a contract at a certain price投标
[例] The purchaser invited tenders from 3 suppliers.
2. (v.) offer a price and conditions for a contract投标
tertiary industry service industry 第三产业
[例] Tertiary industry is the pillar industry for many industrialized nations.
turnover [] (n.) 1. total amount of sales营业额
[例] Our turnover in 1991 was 25% up on 1990.
2. speed at which staff or stock change周转,流通量
[例] Because of the poor management, there is a large turnover in this company.
U
unemployment [] (n.) state of being without a job失业
[例] In the time of financial crisis, the unemployment rate is surprisingly high.
unemployment benefit (n.) money paid by the state to people without jobs失业救济