The Business of Android Apps Development Making and Marketing Apps that Succeed

The Business of Android Apps Development Making and Marketing Apps that Succeed 这本书讲述了如何成功的开发、营销app。加上看的其他文章，总结如下：

1）介绍了如何去分析ideas和竞争关系，确定针对的用户。要想清楚app是否方便好用，是否能够满足用户内心的需求。

2）介绍了如何利用apps赚钱，做免费版，和收费版。做In-App Billing，比如构建自己的应用商店。比如可以游戏免费而道具收费的商业模式。

3）如何发布，以及发布前的准备，比如法律相关，比如是否需要测试等。

 

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下面是amazon 上对这本书的详细介绍：

This book takes you step-by-step through cost-effective marketing, public relations and sales techniques that have proven successful for professional Android app creators and indie shops—perfect for independent developers on shoestring budgets. No prior business knowledge is required. This is the book you wish you had read before you launched your first app!

Who this book is for

This book is for any developer looking to build a successful business selling Android apps in the various Android app stores and marketplaces.

Table of Contents

1. The Android Application Business 
2. Questions to Ask About Your Android Application
3. Your Not Selling an Application, You're Selling a Culture
4. Marketing Your Android Application
5. How to Promote Android Applications Within Android Applications 
6. Marketing the Free Application
7. In-App Billing: Putting a Store in Your Application 
8. The Prerelease Guide
9. Publishing to the Android Market 
10. Best Launch Day Ever 
11. Keep the Application Fires Burning
12. Programming in Android with the Eclipse IDE