2018-11-23

Driving Sales (010)

A: All right, people. We’re holding this meeting today because we’ve got to do something about our sales, and we need to do it NOW! I want concrete solutions. How do you plan to drive sales... Roger?

B: Well, in fact, we’re the most expensive in the market, so maybe we need to lower our prices to match the competitors?

A: Lower our prices? Not very creative. It’ll never fly with Swan. What kind of thinking is that? Geez. Anyone have a better plan? Natalie?

C: Um, perhaps, um, a promotion. Maybe a two-for-one offer, or something like that!

A: What? That’s the same thing. Bad idea. Really bad idea. Dammit people come on! Think! The CEO will be here any minute.

Staff: Hello, Mr. Swan.

D: Do we have any ideas yet?

C: Yes Mr. Swan, we were kind of considering a two-for- one offer to get more competitive.

D: A two-for-one promotion? Hmm. I kind of like the sound of that. It sounds like something we should consider.

A: Yeah, exactly. That’s just what I was thinking! In fact, that’s a brilliant idea! I’m glad we thought of that. Very creative.