W5L1-L2-供给与需求+产品生命周期

1.电商改变了供给的范围和数量以及供给方式,也改变了需求的范围和数量,但没有改变供给的质量。


2.网民规模:截至2017年六月,中国网民规模已达7.51亿,手机网民规模7.24亿。

与电子商务有关的互联网应用有阿里巴巴,淘宝,天猫,唯品会,聚美优品,苏宁易购,亚马逊,ebay,美团外卖,大众点评等等

目前的互联网热点有,自媒体运营,移动直播(网红经济),短视频风口。


3.标题:What is Ecommerce

主旨:At its core, e-commerce refers to the purchase and sale of goods and/or services via electronic channels such as the internet.

核心词汇:B2B B2C C2C C2B

文章来源:http://www.businessnewsdaily.com/4872-what-is-e-commerce.html


4.产品:粉笔

生命周期:从每学期开学生长,每学期结束衰落,用户在白天上课时间使用较多,价格以及销量会在开学后升高,放假后降低,外部市场以学校为主,无较大变化。

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5.标题:Product Life Cycle Stages

主旨:The product life cycle has 4 very clearly defined stages, each with its own characteristics that mean different things for business that are trying to manage the life cycle of their particular products.

核心词汇:Introduction Stage Growth Stage Maturity Stage Decline Stage

文章链接:Product Life Cycle Stages

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