金句1
THE FIRST STEP TO GETTING ANYWHERE IS TO DECIDE WHERE
YOU want to go.
到达任何地方的第一步是确定你想去哪。
•get 到达
•decide 决定
•decide to do sth 决定做某事
I decide to read success.So I am here.
金句2
Without being translated into goals, our desires remain just that—
things we wish would happen.
如果我们的愿望没有被转化成目标，我们希望的将会发生的事情就会保持原样。
•translate 使转变
•remain 保持不变
金句3
Success is more likely when you focus on the right details, in the
right way.
用正确的方式关注正确的细节更有可能获得成功。
金句4
In the absence of a special goal,do your best somewhat ironically tends to produce work that is far from the best --it's a recipe for mediocrity.
缺少具体的目标，尽你所能某种意义上导致偏离最好结果太远，讽刺的是尽你所能可能是通向平庸的秘方。
金句5
The alternative to set specific,difficult goals.Difficult but possible is the key.
另一种选择就是设置困难又具体的目标。困难但有可能实现是关键。
金句6
Succeeding at something hard is more pleasurable,gives greater satisfaction and happiness,and increases your overall sense of well-being.Succeeding at something easy is barely worth mentioning.
在困难的目标上获得成功会更愉悦，给予更多的满足感和快乐，增加整体的幸福感。而在容易的目标上获得成功简直就不值一提。
金句7
Setting specific,challenging goals creates a cycle of success and happiness that can repeat itself over and over again,creating what Locke and Latham call the "high performance cycle".
设置具体又有挑战的目标可以创造成功和快乐的循环。这个循环是可以一直自我重复的，进而产生L&L命名的“高绩效循环”。
金句1
Thinking more abstractly about behavior can be very energizing because you are linking one particular,often small action to a greater meaning or purpose.
用抽象的方式理解行为会更有动力。因为你将一个具体的的小行动与一个大的意义和目标联系到一起。
energizing 鼓舞人心的
link 连接
link sth to sth 将……和……相连
金句2
And if you want to motivate someone else to do something,describing it in why terms will also help persuade them to give it a try.
如果你想激发其他人做事情，用“为什么”来描述会帮助你说服他们去尝试下。
motivate 激发……积极性
motivate sb to do sth 激发某人做某事
persuade 劝说
persuade sb to do sth 说服某人做某事
金句3
When action are difficult to accomplish,it is easier and much more helpful to think about what we are doing in simple,concrete what term rather than lofty,more abstract why ones.
当事情很难完成的时候，用一些简单而与具体的“what”思考方式要比抽象而玄虚的“Why”思考方式要容易有用的多。
accomplish 完成
concrete 具体的
lofty 玄虚的，高深莫测的
金句4
The best strategy is to shift your thinking style to match the goal you want to achieve.
最好的策略就是转换你的思考方式以匹配你要实现的目标。
shift 转换
match 匹配
achieve 完成实现
金句5
To get motivate and enhance your self-control(or to help someone else the same),think why.
如果你想有动力并加强自控力或者帮助其他人做同样的事，那就用“为什么”方式来思考。
enhance 加强
help 帮助
help sb to do sth 帮助某人做某事
金句6
To tackle a particularly complicated,difficult,or unfamiliar goal,it's best to think what.
处理特别复杂，困难或者陌生的目标，最好用“做什么”的方式来思考。
tackle 处理，对付
complicated 复杂的
unfamiliar 陌生的
金句1
Another powerful influence on whether you think of an action or a goal in abstract why or concrete what terms is time--specifically,how
long it will be before you actually do whatever it is you are planning to do.
另外一个对你使用抽象的“为什么”或者具体的“做什么”思考行动或者目标产生巨大影响的是时间——具体来说，就是从计划做的事情到真正开始做的时间间隔。
influence 影响
abstract 抽象的
plan 计划
plan to do sth 计划做某事
金句2
Why thinking leads you to pay more attention to what psychologist call desirability information.
用“为什么”方式思考使你更加关注心理学家称作的的“意愿信息”。
lead 使得
lead sb to do sth 使得某人做某事
pay attention to 关注
desirability 可取
金句3
More concrete，what thinking leads you to place more weight on feasibility information --whether or not you can actually do whatever needs to be done.
更加具体的“做什么”方式思考会让你更注重可行性信息——无论你是否真的做了哪些需要做的事情。
place 寄予；寄托
place more weight on 更注重
feasibility 可行性
金句4
We are biased to think about future events more in terms of why we want to do them and less in terms of how we'll actually get it done,we adopt goals and plans with potentially rich rewards that are also logistical nightmares.
对于未来的事情我们倾向于根据我们为什么要做来思考，很少根据我们要做什么来实现它思考。我们制定具有潜藏丰厚回报的计划和目标，但同时也会给我们带来噩梦。
biased 有偏见的
be biased to do sth 倾向于做某事
adopt 采纳
nightmare 噩梦
金句5
Many of us have a hard time being truly spontaneous or seizing unforeseen opportunities in the near future.
我们当中的很多人很难拥有真正的自发性或者抓住不久将来的非可预见的机会
have a hard time doing sth 做某事困难
seize 抓住
opportunity 机会
金句6
About the future,we think like explorers--but when it comes to the here and now,we're more like accountants.
我们考虑未来的事情时像个探险者--而考虑眼前的事情时则像个会计斤斤计较。
explorer 探险者
accountant 会计
金句7
Knowing how your thinking may be affected by time--by whether you are deciding about the near or distant future--is crucial if you want to compensate for your natural bias and make the best possible decision.
如果你想弥补自己的偏见并做出最有可能的决定，知道影响你做决定的方式是时间（是否决定目前或者很久将来的事情）很关键。
affect 影响
be affected by sth 受到……的影响
crucial 关键的
金句8
Thinking what when it comes to your goals is an excellent way to not only be more realistic about your time,but also to prevent procrastination.
使用“做什么”方式来思考实现目标是一个非常好的方式，不仅是因为它可以让你合理安排时间，更让你克服拖延症。
realistic 现实的
prevent 阻止
procrastination 拖延
金句1
Most of us believe we are much more likely than our peers to have good things happen to us -- to have successful careers,own our own homes,make a lot of money,and live past ninety.
大多数人相信自己比同龄人更有可能有好的事情——成功的职业，拥有属于自己的家庭，挣很多钱，长命百岁。
be much more likely to do sth 更有可能做某事
peer 同辈
career 职业
金句2
Believing you will succeed really does make you more likely to succeed.
相信自己会成功真的让自己更有可能成功。
金句3
People who believe goal pursuit will be difficult plan more,put in more effort,and take more action in pursuit of their goals.
哪些相信自己在追求目标的道理上困难重重，会更加努力并且采取更多的行动来追求目标。
pursuit 追求；
put in 投入
take action 采取行动
金句4
The optimal strategy to use when setting a goal seems to be to think positively about how it will be when you achieve your goal,while thinking realistically about what it will take to get there.
设定目标时最佳策略就是积极地思考，即想象完成目标后的样子，同时现实地思考要做什么才能到达那里。
positively 积极地
realistically 现实地
金句5
Mental contrasting --first you imagine attaining your goal,and then you reflect on the obstacles that stand in the way.
思维对照法——首先想象你达到目标的景象，然后反思过程中会遇到的障碍。
contrast 对比
attain 获得
reflect on 思考；反省
obstacle 障碍
金句6
Mental contrasting turns wishes and day-dreams into reality,by bringing into focus what you will need to do to make it happen.
通过聚焦你要达成目标需要做什么，思维对照法可以让愿望和白日梦成真。
turn sth into reality 使某事成真
金句7
Considering both what you want and what stands in your way wil give you the clarity to make good decision--when your chances for success are high,it will increase your commitment to your goal, making you more likely to successfully achieve it.When your chances are not so good,it will help you recognize that and move on.
考虑你想要的和将遇到什么困难会让你做决定时很清晰——当成功概率高的时候，增加你达成目标的意愿，使你更有可能获得成功。当概率低的时候，也会帮你认识到这一点并继续前行。
clarity 清晰明了
move on 继续前行
recognize 认识到
金句8
Only when we have come to recognize that a goal we have cannot be attained do we make room in our lives for something we can achieve.
只有在我们已经意识到该目标不能达到时，我们就要将这个目标让位给我们可以达到的目标。
make room for 让位
金句9
Greater achievement comes not from choosing one style over the other,but from deciding how to think about your goal to best overcome the specific challenges you are facing.
更大的成就不是因为你选择了一种方式而不选择另外一个，而是在于你决定用何种方式思考你的目标，以达到克服你正在面临的具体挑战的目的。
choose 选择
choose A over B 选择A而不是B
style 方式
face 面对