W9L9－L10——商业基础——跨境和社交等

W9L9－商业基础－跨境和社交

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1.通过前面提及的“跨境电商紧缺人才需求目录”，寻找自己感兴趣的岗位，并写出从目前开始到能达到岗位要求需要努力的内容。

岗位：仓储经理

努力内容：

1、努力学英语，过四六级

2、努力学计算机知识，

3、熟练各种专业软件

4、提高自己的沟通能力和技巧

5、多实践，提高自己的组织能力

6、学习一些物流知识

7、毕业后从事与物流相关的管理增长经验

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2.举例说明做得特别好的社交电商app或卖家。

拼多多、wish

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3.阅读一篇以上Cross-border e-Commerce 相关英文文章，按最新要求列出相关内容

标题：What is Cross-border e-Commerce

主旨：Cross-border ecommerce can refer to online trade between a business (retailer or brand) and a consumer (B2C), between two businesses, often brands or wholesalers (B2B), or between two private persons (C2C)

关键单词：

跨国界：Across national borders

贸易：trade

不同货币：Different currencies

链接：https://www.ecommercewiki.org

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W9L10-商业基础-常见电商经营指标和概念

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1.写出基于流量，转化率和客单价的网店或app收入计算公式，据此给出提高收入的方法。

公式：网店总交易额＝流量×转化率×客单价

提高收入的方法：

1、网店打出进店领红包

2、提高商品的价格

3、推出满减、打折、送优惠券的活动

4、推出买几送一的活动

5、优化宝贝标题和上架时间

6、会员优惠

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2.阅读一篇以上ARPU 相关英文文章，按最新要求列出相关内容

标题：Opinion: ARPU is dead, long live ARPA!

主旨：Average Revenue per User (ARPU) has long been the benchmark metric for success in the wireless industry.

However, ARPU was borne from a wireless age when voice, post-paid, and subscriptions were the dominant drivers of success.

The last couple of years have seen the wireless industry go through dramatic changes as data traffic has become the growth engine, while aggregate traditional transport revenues have plateaued in mature markets. One evolving result of these changes has been to make ARPU increasingly irrelevant as a measure.

关键单词：

收入模式：Revenue model

丧钟：The death knell for

平均每个账户：ARPA

快速：fast

无线：wireless

链接：https://www.eurocomms.com

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